Why Does Hershey’s New Logo Look Like the Poo Emoji? Neuroscience Explains.

By: Jordan Gaines Lewis, 4th year PhD candidate in the Neuroscience Graduate Program Penn State College of Medicine is located in Hershey, the "Sweetest Place on Earth." We're surrounded by references to chocolate everyday—from the smell of it in the air to Kiss-shaped streetlamps to chocolate-brown paved roads. It’s a pretty sweet life. So when The Hershey … Continue reading Why Does Hershey’s New Logo Look Like the Poo Emoji? Neuroscience Explains.

Why You Should Care about Auditory Myosin

By: Lina Jamis, 2nd year student in the Anatomy Graduate Program As much as we may enjoy denying it, our hearing is slowly, but surely, leaving us. In fact, considering how we often may follow the adage  “louder is better,” we’re probably headed for hearing aids sooner than we think. (That goes doubly for you, Skillrex fans). … Continue reading Why You Should Care about Auditory Myosin

Smells Ring Bells: How Smells Can Trigger Emotions and Memories

By: Amanda White, Research Technologist in the Department of Psychiatry Autumn has arrived, bringing with it some of my favorite scents:  bonfire smoke, pumpkin spice (DON’T JUDGE!), and, most of all, crisp autumn air. Stepping outside on an October morning and breathing instantly transports me back in time. I’m at Penn State. It’s a cool, … Continue reading Smells Ring Bells: How Smells Can Trigger Emotions and Memories